WE DON'T MARKET FILMS. WE CREATE CULTURAL MOMENTS.

DEC is a Chennai-based entertainment marketing house — building pre-release buzz, digital campaigns and live events for the films audiences actually talk about.

What We Do

Three disciplines. One release-day obsession.

From the first teaser to the hundredth day, every campaign is built around one question: will this make someone stop scrolling.

01

Movie
Promotions

  • Pre Release Campaigns
  • Launch Strategy
  • Audience Engagement
  • Post Release Buzz
02

Digital
Promotions

  • Social Media
  • Brand Building
  • Performance Marketing
  • Influencer Campaigns
03

Event
Management

  • Audio Launch
  • Celebrity Events
  • Press Meet
  • Movie Launches

Featured Campaigns

Films we've put on the marquee.

A running slate — scroll to see the full lineup.

Oh My Kadavule film poster
Rom-Com

Oh My
Kadavule

Youth Digital Campaign

View Details
Sardar film poster
Spy Thriller

Sardar

Digital Launch Strategy

View Details
Ace film poster
Action

Ace

Marketing Campaign

View Details
Bachelor film poster
Drama

Bachelor

Full Scale Promotion

View Details
Kalvan film poster
Action

Kalvan

Digital & Events

View Details
Maragadha Naanayam film poster
Drama

Maragadha
Naanayam

Launch Strategy

View Details

Industry Partners

Major Production Houses & Studios

Trusted by leading production houses and entertainment brands across South India.

Collaborating on major distribution and presentation projects across Tamil Nadu.

Partnering on music marketing, audio launches, and digital promotions.

Working alongside Ravi Teja's production banner for regional and bilingual projects.

Frequently handling official digital marketing campaigns for actor Vishnu Vishal's home productions.

Celebrity Collaborations

Prominent Actors & Directors

Driving successful promotional campaigns with leading actors, filmmakers and production teams.

DEC has executed digital marketing campaigns, promotional rollouts, teaser launches, press meets, and audience engagement initiatives for films featuring these leading artists.

Vishnu Vishal

Vishnu
Vishal

Aishwarya Lekshmi

Aishwarya
Lekshmi

Karthi in Sardar

Karthi

Jiiva

Jiiva

G. V. Prakash Kumar

G. V.
Prakash Kumar

MARKETING
WITHOUT
LIMITS

01

Creative Strategy

We start with the story, not the schedule — finding the one idea an audience will carry out of the trailer.

02

Campaign Architecture

Every beat of the release, mapped — from first-look to opening weekend, built to compound.

03

Digital Rollout

Platform-native content that behaves like content people share, not ads people skip.

04

Audience Engagement

Real-time listening and response — keeping the conversation alive between milestones.

05

Brand Visibility

On-ground events and press moments that turn a release into a citywide event.

06

Success

Numbers on a report — and a film that stayed in the culture past its first weekend.

The DEC Method

From first look to full house.

01

Make them
look.

A sharp first impression that turns a title into a must-watch moment.

02

Make them
talk.

Culture-led stories, talent moments and digital energy that fuel the conversation.

03

Make it
last.

A sustained rollout that keeps audiences invested beyond opening weekend.

0Founded
0Movies
0Campaigns
0Audience Reach

Our Office

Digital Entertainment Company

2nd Floor, Ameen Mumtaj Illam
No.7 (7/2), Raman Street, Drivers Colony
T Nagar, Chennai, Tamil Nadu

The People Behind DEC

The team that makes the moment.

KV Durai, Founder

KV Durai

Founder

KV Mothi, CEO and Executive Producer

KV Mothi

CEO & Executive Producer

Shashank Vijayasarathy, Executive Director

Shashank Vijayasarathy

Executive Director

READY TO
CREATE THE
NEXT BLOCKBUSTER?

Let's Talk